2016 prediction 2 – EMEA and the Americas outgrow Asia Pacific – at least in constant dollars

The slackness of the market will also be apparent in region spending growth. In particular: The Americas will outperform the others, growing by 0.5% to $2.3T; vendors will need to offer innovative products to persuade these sophisticate users to buy yet more technology EMEA will grow by 0.3% to $1.7T; […] Read more »

2016 prediction 4 – Turkey top, Russia bottom of EMEA growth (again!)

EMEA is a region full of country markets. Germany is the largest, followed by the UK. For the second year running I expect the strongest growth (3.8%) to be in Turkey and the steepest decline (-10.7%) to be in Russia. The lifting of sanctions on Iran will lead to growth […] Read more »