ITCandor Expectations 2014
1. The ITC Market Grows 1.4% To $6.7 Trillion – A Post-Recession Year
2. A Stronger Recovery In Asia Pacific And The Americas Than EMEA
3. Over 20 Country Markets Grow In 2014
4. Gaming, SaaS, Smart Devices And Infrastructure Software Grow – Outsourcing, Fixed Line Telecom And PCs Fall
5. Cloud Computing Grows 6.3% To $1.6 Trillion
6. Business Stronger Than Consumer Demand In 2014
7. All Industry Sectors (But Central Government) Grow
8. Multi-Channel Marketing Takes Over
9. In-Memory Databases Define Big Data Success
10. Integration Drives Supplier And Product Strategies
For a pdf copy of our predictions, click here
Futurologists amaze us with tales of machines with minds of their own, while marketeers scare us with exponential capacity forecasts… The trouble with predictions is that an exciting future tends to become a mundane reality. I’ve been doing this job for 30 years and been involve in some stinker forecasts (Itanium or ASPs taking over the world) and everyone missed the significance of the Internet when it first arrived.
For the 5th year in a row I’ve prepared a set of forecasts for the coming year, having already assessed the accuracy of last year’s ones. The purpose is to provide some thought leadership on market trends firmly based in the reality of revenue and spending growth or decline. As you read through you’ll notice that there are many more positives than last year. You’ll want to know about the best opportunities in the coming year.
Best of Luck in 2014!
I’d like to thank Marcel Warmerdam, Puni Raja, Pim Bilderbeek, Keith Humphries, Carsten Schmidt, Roberto Masiero and others for helping formulate these predictions.
Further Reading: ITCandor’s Methodology
Navigate Our Expectations – overview 1 2 3 4 5 6 7 8 9 10
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