Managing product portfolios will no longer be about managing total sales. Read more »
2017 prediction 3 – fewer suppliers, greater leverage of expertise for ITC offerings
2016 predictions 1 – The world ITC market declines by 1.2% to $5.8 trillion
In 2015 the market declined by 5.1%, so its unlikely to see a recovery in the year. My forecast is for a 1.2% decline, with the market reaching $5.8T. Performance by category will vary. In particular: Software will grow 4.2% to $916B: although it lags in revenues, it will continue […] Read more »